4-Week Intensive Course

Fundamentals of Neuromarketing: Influencing Consumer Behavior

Learn how to leverage psychological triggers in advertising, packaging, and sales to create more effective marketing campaigns that resonate with your audience's subconscious mind.

Brain Cognitive Psychology
Customer Insight Consumer Behavior
Commercial Persuasive Advertising
Data Analytics Market Research

Unlock the Power of the Consumer Mind

Our comprehensive neuromarketing course provides you with the tools and knowledge to understand how the brain makes decisions and how to ethically influence consumer behavior.

Idea Sharing

Science-Based Approach

Learn marketing techniques grounded in neuroscience, psychology, and behavioral economics research.

Strategy Board

Practical Applications

Apply neuromarketing principles to real-world campaigns, product designs, and customer experiences.

Certificate

Industry Recognition

Earn a certificate that demonstrates your expertise in cutting-edge marketing techniques.

4-Week Curriculum Journey

Our structured program takes you from the fundamentals to advanced applications of neuromarketing.

Neuroscience

Week 1: Foundations of Neuromarketing

  • Introduction to brain structure and decision-making processes
  • The science behind consumer behavior and emotional responses
  • Key neuromarketing research methods and technologies
  • Ethical considerations in neuromarketing
Psychology

Week 2: Psychological Triggers

  • Cognitive biases and their impact on purchasing decisions
  • The role of emotions in brand perception and loyalty
  • Sensory marketing: visual, auditory, and tactile influences
  • Priming techniques and subliminal messaging
Commercial

Week 3: Applied Neuromarketing

  • Neuromarketing in advertising and content creation
  • Product packaging and design principles
  • Pricing strategies based on psychological principles
  • Website and UX design optimization
Project Management

Week 4: Strategy & Implementation

  • Developing a neuromarketing research plan
  • Integrating neuromarketing into your marketing strategy
  • Measuring the effectiveness of neuromarketing techniques
  • Final project: Creating a neuromarketing campaign

The Science Behind Consumer Decisions

Discover the key principles that drive consumer behavior and learn how to apply them ethically in your marketing strategies.

Emotional Intelligence

Emotional Triggers

Learn how emotions drive 90% of purchasing decisions and how to create emotional connections with your brand.

Decision

Cognitive Biases

Understand the mental shortcuts consumers use and how to leverage them in your marketing messages.

Eye Checked

Visual Perception

Discover how the brain processes visual information and how to design more effective visual marketing materials.

Trust

Trust Building

Learn the psychological principles behind building trust and credibility with your audience.

Storytelling

Narrative Persuasion

Understand how storytelling affects the brain and how to craft compelling narratives that drive action.

Price Tag

Pricing Psychology

Explore how the brain perceives price and value, and strategies to optimize your pricing approach.

Interactive Learning Experience

Our course combines multiple learning methods to ensure you not only understand the concepts but can apply them effectively.

Video Conference

Live Virtual Workshops

Participate in interactive sessions with industry experts who will guide you through real-world applications of neuromarketing principles.

Case Study

Case Study Analysis

Examine successful campaigns that utilized neuromarketing techniques and understand the psychological principles behind their effectiveness.

Group of Projects

Hands-On Projects

Apply your knowledge through practical assignments that challenge you to develop neuromarketing strategies for real brands and analyze the results.

Collaboration

Peer Collaboration

Work with fellow marketers and entrepreneurs to share insights, provide feedback, and develop collaborative solutions to marketing challenges.

Earn Your Neuromarketing Certification

Upon completion of the course, you'll receive an industry-recognized certification that demonstrates your expertise in applying neuroscience to marketing.

Industry Recognition: Our certification is recognized by leading marketing organizations and employers.

Digital Badge: Share your achievement on LinkedIn and other professional platforms.

Alumni Network: Join our exclusive community of certified neuromarketing professionals.

Certificate

Skills You'll Gain

Consumer Psychology
Persuasive Copywriting
Visual Marketing
Pricing Strategy
UX Optimization
Brand Positioning

Investment in Your Marketing Future

Choose the enrollment option that best fits your needs and take your marketing skills to the next level.

Standard Enrollment

Perfect for individual marketers and entrepreneurs

$997 one-time payment
  • 4-week course access
  • Live virtual workshops
  • Course materials and resources
  • Certification upon completion
  • 3-month access to course recordings
Enroll Now
Most Popular

Premium Enrollment

Ideal for serious marketers and business teams

$1,497 one-time payment
  • Everything in Standard Enrollment
  • 1-on-1 coaching session (60 min)
  • Campaign review and feedback
  • Advanced case studies library
  • Lifetime access to course recordings
  • Priority access to future updates
Enroll Now

Team Enrollment

Looking to train your entire marketing team? We offer special rates for groups of 3 or more from the same organization.

Contact us for team pricing

Frequently Asked Questions

Find answers to common questions about our neuromarketing course.

Who is this course for?

This course is designed for marketing professionals, entrepreneurs, brand managers, and business owners who want to understand the psychological aspects of consumer behavior and apply these insights to their marketing strategies. No prior neuroscience knowledge is required.

What is the time commitment?

The course runs for 4 weeks, with approximately 4-6 hours of commitment per week. This includes live sessions, self-paced learning, and practical assignments. Live sessions are recorded for those who cannot attend in real-time.

Are there any prerequisites?

No specific prerequisites are required. A basic understanding of marketing principles is helpful but not necessary. The course is designed to be accessible to beginners while still providing value to experienced marketers.

How is the course delivered?

The course is delivered through a combination of live virtual workshops, pre-recorded lessons, interactive assignments, and collaborative projects. All content is accessible through our secure online learning platform.

What happens after I enroll?

After enrollment, you'll receive a welcome email with login details for our learning platform. You'll have immediate access to preparatory materials and a course schedule. Our team will reach out to coordinate any one-on-one sessions included in your enrollment package.

Trusted by Industry Leaders

Our neuromarketing expertise has helped these companies transform their marketing approach.

Adobe
Shopify
HubSpot
Salesforce
Mailchimp
Zendesk
Canva
Slack
Asana
Trello
Notion
Figma

Research-Backed Results

Our neuromarketing techniques are grounded in scientific research and proven to deliver measurable results.

73%

Increase in conversion rates when applying neuromarketing principles to landing pages

2.4x

Higher engagement with advertisements designed using emotional triggers

41%

Increase in brand recall when using neuroscience-based design principles

Ready to Transform Your Marketing?

Contact us to learn more about our neuromarketing course or to enroll in our next cohort. Our team is ready to answer any questions you may have.

Phone

+61374519030

Address

1D Kennedy Approach Lake Alysha, QLD 2230

Send Us a Message